Starting a new product?
One workflow first, an architecture that survives the second tenant, and a first slice in production.
Plan the first versionMaksym Semenykhin
I build SaaS and CRM products, and keep them running
10+ years building SaaS, CRM and web applications. Two kinds of work: a new product, built in slices that reach production, and a product that already runs and has to become faster, safer, or connected to the team that works with it.
Architecture. Performance. Reliable delivery.
Does this sound familiar?
If you own a product that runs, or you are about to build one, these are the situations I am usually called into.
Inherited a Laravel application?
Establish ownership, reproduce the environment and plan the next safe release.
Laravel handover & supportCRM reports taking too long?
Find the bottleneck before committing to a rewrite or a larger server.
Investigate a slow reportNeed AI in your call workflow?
Connect recordings, AI processing and CRM results with retries and human review.
Plan an AI integrationInherited a codebase nobody can explain?
Get a written review of what runs where, what would cost the most if it broke, and what to fix first.
Technical audit and code reviewRequests arrive and nobody picks them up?
Trace the path from a submitted request to the working list, and see the failure instead of discovering it.
Request automation into CRMServices
All services ↗Where I can help
SaaS, CRM & AI backend from scratch
Founders and product owners who need a new SaaS, CRM or e-commerce backend built, and who cannot afford a rewrite later.
Explore service ↗Performance & scalability
SaaS founders and teams facing slow CRM reports, API latency or rising resource usage.
Explore service ↗Laravel handover & ongoing support
Owners inheriting a Laravel product from an agency or a departing developer, and teams needing continued backend delivery.
Explore service ↗AI integration & workflow automation
Teams connecting telephony, CRM and AI processing without losing traceability or control over customer data.
Explore service ↗Technical audit & code review
Owners of an existing SaaS or CRM product who inherited the codebase or keep getting surprised by it, and have no technical director.
Explore service ↗Request automation into CRM
Owners whose requests arrive and nobody works them: a form that says thank you and creates no ticket, a promised callback with no task, telephony that reaches a mailbox instead of a card, applications that need a person to open one by one.
Explore service ↗Integration with the systems around your product
Owners whose product has to reach a CRM, a telephony provider, an accounting system or a payment gateway, and can no longer do it by hand.
Explore service ↗
Platforms
What I plug into
Every tile is a platform from the work history. Follow one to see it running.
Laravel
web applications
Node.js
services and APIs
TypeScript
typed backends
Vue.js
interfaces
MySQL
data and reports
Redis
cache and sessions
RabbitMQ
background jobs
AWS
cloud infrastructure
Docker
delivery
Shopify
e-commerce
Magento
e-commerce
WordPress
content sites
Strapi
headless CMS
TeamCity
CI/CD
Selected experience
All work ↗The work behind the stack.
AI sales quality assessment and branch rankings
Integrated AI into a multi-tenant CRM to assess how sales teams communicate with customers: whether they ask appropriate questions and correctly interpret the answers. Assessment results fed branch ranking tables.
- PHP 8
- Laravel
- Yii2
- Node.js
Removing bottlenecks in a training platform
Backend and frontend work on a training platform with partner-service integrations, with a focus on database and application performance.
- Strapi
- Vue.js
- MySQL
- Node.js
Cross-platform delivery and full-stack development
Application development and delivery engineering for a reading platform, spanning backend services, frontend interfaces and automated builds.
- Node.js
- Express
- Vue.js
- Svelte
Insights
All articles ↗
Recent guides by topic
Integrating your product with a CRM: what to check first
Integrations rarely fail on the API call. Settle five things first: record ownership, downtime, retries, who sees a failure, which side wins.
The cost of a first version: what sets the number
Two estimates for one brief rarely match. The gap sits in workflows, data model, integrations and access. Settle them before the work starts.
Site backups: test a restore before you need one
The panel says backups run, but the copy may hold no photos, no database and nobody who can open it. Write down what is copied and restore it each quarter.
